In October 2022, Sudan’s Ministry of Energy and Oil and the Electricity Regulatory Authority (ERA) implemented an energy-efficient lighting awareness campaign designed specifically to target primary school children as a route to engaging their families and communities.
The campaign was undertaken as part of Sudan’s Energy Efficient Appliances and Lighting (SEEAL) project which is designed to promote, demonstrate, deploy and transfer innovative low-carbon technologies, particularly high efficiency and usage-controlling lighting technologies and climate-friendly room air conditioners.
The key communication tool for the campaign messages was a comic booklet specifically written and designed for the young audience. It is set in a traditional Sudanese environment and features ‘Super Energy’, a super-hero who flies from community to community explaining the concept of energy efficiency and benefits of energy saving. To download a copy of the booklet, click on the link below. To make the content more accessible, we have also included a link to a machine translated version of the booklet. Please note that this translation is not an official output of the project.
Download ‘Super Energy’ booklet
Download ‘Super Energy’ booklet in machine translated English